
Actually, if you call your business "Pizza and Pasta," you don't deliver variety. You named your business "Pizza and Pasta." By its very nature, your name precludes variety. That's the point. Can I get a pint of Egg Foo Young? No. Can I get three soft-shell tacos? No. Can I get a pizza or some pasta? Yes. Because that's what you sell. It's right in your name.